Alex Hall Showed Off His New Signature Spyder x Dragon Goggle At Dew Tour

Freestyle skier Alex Hall is known for his creativity on the slopes—but the 23-year-old is just as stylish off them.

Hall is blazing a path to the Beijing Olympics in February, and he turned in yet another podium finish at Dew Tour as he took second in the men’s ski slopestyle final. Hall also finished first in the ski streetstyle final on Saturday, which won’t count for any Olympic qualification points, but it sure does add to his style cred.

Utah’s Hall was leading the men’s slopestyle final until fellow Park City competitor Colby Stevenson took over the lead on the last run of the contest.

Still, the points Hall earned from finishing in second place are crucial when it comes to a berth on the U.S. Olympic ski team. On December 15, Stevenson became the first American slopestyle skier to meet Olympic qualifying criteria.

Hall’s highest-scoring run included highly technical rail tricks with some extra style—like a shifty dismount and some transfers—as well as a switch right side double cork 1080 on the first jump, a switch 1260 on the second, finishing with his massive 1620 with a Buick grab (a seatbelt grab combined with a cuban).

Dew Tour, more than any other ski and snowboard contest, is known for its progression and for its course builds upping riders’ creativity, and Hall was impressed with this year’s slopestyle course.

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“With how little snow there’s been this year to start the season, we heard there was maybe only going to be one or two jumps, but they were able to build three, which is amazing,” Hall told me after the event. “The rails are amazing because there’s just so many different options, which makes it really fun, especially for a skier like myself where I’m always trying to be creative and kind of find new lines and there were so many opportunities for that.”

In the run-up to the Olympics, U.S. athletes—who rely on sponsorships and endorsements more than athletes of many other nations given that the U.S. government is one of the few in the world that does not federally support the national team—have a wide-open window of marketability and exposure.

For Hall, who has a partnership with Spyder, that means a new eyewear collaboration with U.S. Ski & Snowboard, Spyder and Dragon, following up on the collection Hall launched last year.

This year, he’s released his first signature goggle, and the print on the straps pays homage to his love of classic ski sweaters. Hall noted that he hasn’t seen the traditional alpine sweater print on much other than actual sweaters, and thought it would be a fun touch for a goggle strap.

The inner strap also features Hall’s silicone signature.

The goggles come with a bonus light rose lens, and that ended up being the lens Hall used in competition on Friday as he had to combat the flat light that makes those slopestyle jump landings dangerous.

The collection also includes an athletic sunglass in two different colorways that Hall helped design, with the custom Alex Hall alpine sweater print on the outer temples and 100% UV protection.

Hall, known for his love of goofy speed shades, jumped at the opportunity to shape the creation of these products and ensure that they were something he could be proud to wear and recommend to others.

Even given the magnitude of importance sponsors play in U.S. Olympic hopefuls’ careers, athletes are always looking for a partnership that feels authentic to them.

“I’ve had relationships in the past with sponsors or even just stuff I’ve bought where you’re wearing it and you’re maybe not as proud as you want to be wearing it,” Hall told me. “Although you’re endorsing a company, you’re less inclined to really want to represent it. That was a huge part of joining with Spyder eyewear specifically and collabing with Dragon for the goggles—working with a lot of people who are stoked on wanting to make something cool and something special. Obviously when I go out there when I’m repping the shades or the goggles I’m that much more excited to try to show it to people, because it’s something that feels unique to me.”

If you follow Hall on social media, you’ve probably noticed that in the spring, Hall likes to ski in sunglasses rather than goggles. “I’ve always been a huge fan of trying to find random speed shades I like, that have a unique or funny look to them, like in gas stations,” Hall said. “I’ve been rocking similar styles of speed shades for awhile, but they’ve been really cheap or not high performance. I was really hyped to figure out the right look for these, and the lenses are super nice.”

Hall is proud that the sunglasses and goggle are high-performance, but of the utmost importance to him was that they fit his stated desire of trying to maintain his individuality within his sport.

“The main way I try to express my skiing is to be individual and do something that doesn’t really fit what everyone else is doing in a way, such as my actual trick selection and what I like to do in terms of my tricks,” Hall said. “It’s about taking a unique approach, and I tried to carry that over as best I could with the whole collection design.”

In addition to Hall’s signature collection, Spyder just launched another U.S. Ski & Snowboard capsule collection of performance-based eyewear, including a goggle designed in collaboration with Dragon, like Hall’s; two sunglasses; and one optical style, all featuring Spyder and U.S. Ski & Snowboard co-branding.

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